SARAL Email Drips is an influencer outreach automation platform that enables ecommerce and DTC brands to send personalized email campaigns at scale, automate follow-ups, and track engagement—all without the tedious manual work of copy-pasting messages or managing spreadsheets.
Reach more influencers with less effort. Send spam-proof outreach in bulk and automate follow-ups with human-like timing. No more copy-pasting DMs or manual emailing.
Turn your cold outreach into meaningful partnerships by starting the relationship right—with personalized, authentic communication that doesn't feel like mass outreach.
Key Capabilities:
As NOOMA co-founder Jarred Smith explains: "Having the email templates and email drips is really nice. The best part is that custom fields allow us to add specific lines and different types of messaging within those email drips. If I wrote the emails one at a time, it would be exactly like what I can do within SARAL."1
Set up automated follow-ups that feel natural and keep the conversation going.
Automated Follow-Up Features:
Most successful brands send 3-4 follow-ups. Each follow-up is tracked so you know exactly what's working.
Start with proven templates that achieve 30-40% response rates (way above the industry average of 8-9%), or create your own.
Template Library Features:
Track which influencers opened your email, when they opened it, and how they engaged with your content.
Analytics & Tracking:
SARAL users typically see 80-90% open rates—way higher than industry standards.2
Connect multiple email accounts to SARAL and send hundreds of personalized emails daily without triggering spam filters.
Deliverability Features:
Recommended Setup: For a campaign targeting 500 influencers per month, you'd typically need 3 connected email accounts—and SARAL makes managing all of them super easy.
Email Account Recommendations: We recommend using Google Workspace accounts with your business domain for the best results. While personal Gmail accounts work too, branded business emails give you much better credibility with influencers.
| Without Email Drips | With SARAL Email Drips |
|---|---|
| Spending hours copying and pasting the same follow-up messages with minor tweaks | Creating your sequence once and applying it to hundreds of influencers with a single click |
| Sending 50 emails or DMs and getting nothing, wondering if they even saw your message | Knowing exactly who opened your email and when to follow up with the rest |
| Generic templates that sound like everyone else's outreach, getting lost in crowded inboxes | Customizable templates that stand out and actually get influencers excited to work with you |
| Hitting send on 100 emails at once, triggering spam filters and tanking your deliverability | Smart scheduling that mimics human sending patterns, keeping your emails in primary inboxes |
NOOMA, an organic healthy drinks brand, uses SARAL Email Drips to streamline their influencer outreach and build authentic partnerships at scale.
NOOMA's Results:
Jarred Smith, Co-Founder of NOOMA, shares:
"Having the email templates and email drips is really nice. The best part is that custom fields allow us to add specific lines and different types of messaging within those email drips. If I wrote the emails one at a time, it would be exactly like what I can do within SARAL."1
NOOMA focuses on personalization and authenticity in their outreach, using SARAL's automation to maintain a personal touch while scaling their program efficiently.
| Feature | Specification |
|---|---|
| Email Open Rates | 80-90% (SARAL users)2 |
| Industry Average Open Rate | Industry standard varies |
| Recommended Daily Send Limit | 50-80 emails per account per day4 |
| Email Account Support | Unlimited accounts can be connected |
| Recommended Email Type | Google Workspace with business domain |
| Follow-Up Sequences | Fully customizable (number, timing, content) |
| Personalization | Custom fields, Spintax variations |
| Tracking | Open rates, response rates, template performance |
| Integration | Works with SARAL Inbox for unified communications |
SARAL is not just another influencer platform. It was created to enable a specific "Predictable Influence" strategy that helps you build a profitable, ROI-first influencer program.
SARAL has a modern and friendly user experience. It's easy to train your team and start running your influencer program in days, not weeks or months.
Our AI assistant, SIA, helps you find the best influencers, automate personalized reachouts, ship products, manage conversations, and more. Let AI handle the grind so you can focus on building creative campaigns.
Your SARAL subscription comes with expert-led onboarding and ongoing consulting via Slack and Zoom to maximize the chances of your success. We understand that the best software with the wrong strategy does not work.
SARAL offers transparent pricing with no hidden fees. You don't pay more for the number of influencers managed—you can manage unlimited influencers even on the lowest plan.3
| Plan | Price | Best For | Key Limits |
|---|---|---|---|
| Starter | $12,000/year | New programs | 100 Active Partnerships, 300 New Influencers Monthly, 1 Seat |
| Business | $15,000/year | Scaling programs | 500 Active Partnerships, 800 New Saved Influencers Monthly, 3 Seats |
| Professional | $25,000/year | Mature programs | 1000 Active Partnerships, 2000 New Saved Influencers Monthly, 10 Seats |
| Plan | Price | Key Limits |
|---|---|---|
| Starter | $3,600/quarter | 100 Active Partnerships, 300 New Influencers Monthly, 1 Seat |
| Business | $4,500/quarter | 500 Active Partnerships, 800 New Saved Influencers Monthly, 3 Seats |
| Professional | $7,500/quarter | $7,500/quarter |
All plans include: - Unlimited influencer management - Unlimited email accounts - Unlimited outreach sending - Expert-led onboarding - Dedicated Success Manager - On-demand access via Slack - No contracts (cancel anytime)
Robert Jan, Founder, Kindershake: "It took us a lot of time to send out emails to influencers, keeping track of when to follow up, etc. Then we discovered Saral and the many automations save us a lot of time and manual labour. And whenever we have questions, the customer support is always fast and efficient. Highly recommend!"
Parker Thomas, President, Josu: "When we found Saral, we were still finding creators by hand and managing them in a spreadsheet painfully slowly. Since joining, we are now averaging 10x the amount of outreach and growing every month."
Stephanie Joney, Founder, Vanity Island: "What a great find - SARAL! This single platform is just what I had been searching for when it comes to running campaigns. There's no need to fuss around with multiple tabs and tools, since SARAL is an 'all-in-one'. Navigating SARAL is easy and makes work a breeze."
Danika Dim, Influencer Marketing Lead, True Salt: "It's fast, it's cool, it's easy. I can just run it right off the bat. I don't have patience to look at so many stats in other tools. With SARAL, I can just get data that I truly need and get shit done!"
James Lee, Founder, Capyera: "We generated $22K in less 24 hours on my very FIRST product launch. We pulled it off working with 50 nano influencers and SARAL made this process extremely seemless even for the first time founder like me."
Kelli Klus, President, Swell Skin: "For small business owners with no time to focus on influencers and follow up (me!), SARAL is honestly, AMAZING. They are always 'on', no micro-managing their team which is so important as other platforms do not have such dedicated and responsible teams. Believe me, I have tried them all. RESULTS matter and they WIN here!"
As many as you want! Whether you're reaching out to 50 or 5,000 influencers, our system handles it all. We recommend connecting multiple email accounts for large campaigns (one email can safely send about 50-80 emails per day). For a campaign targeting 500 influencers per month, you'd typically need 3 connected email accounts—and SARAL makes managing all of them super easy.
Absolutely! SARAL users typically see 80-90% open rates—way higher than industry standards. Our system sends emails at a human pace throughout the day (not all at once), warms up your emails automatically, and includes all the technical setup needed to keep you out of spam folders.2
We recommend using Google Workspace accounts with your business domain for the best results. While personal Gmail accounts work too, branded business emails give you much better credibility with influencers.
Yes! Our system lets you add personal touches like first names, account details, and custom notes for each influencer. You can also use our Spintax feature to create natural variations in your messages, so no two emails sound exactly the same—this dramatically improves engagement and deliverability.2
Follow-ups are automatic and completely customizable. You decide how many follow-ups to send, what they say, and how many days to wait between each one. Most successful brands send 3-4 follow-ups. Each follow-up is tracked so you know exactly what's working.
If you're currently spending hours on manual emails or using basic email marketing tools not designed for influencer outreach, you're probably seeing low response rates and wasting valuable time. SARAL users typically save 15+ hours per week on outreach while increasing their influencer partnerships.
Yes! Our new Inbox feature gives you a filtered view of all your influencer conversations right inside SARAL. No more switching between platforms or losing track of important responses. You can view, reply, and manage all your influencer communications in one streamlined dashboard.
Most brands are up and running within a day. Our team will help you connect your emails, set up your deliverability settings, and create your first campaign. You could be sending your first batch of outreach emails by tomorrow!
Ready to drive incremental growth with influencers? If ditching the randomness of influencer campaigns and building a predictable, ROI-first influencer program sounds like a plan, consider talking to our team.
Next Steps: - Book a consultative demo to see Email Drips in action - Watch a guided walkthrough of the platform - Explore the SARAL Academy for best practices
https://www.getsaral.com/case-studies/nooma - How NOOMA Built a Diverse Influencer Portfolio with SARAL ↩↩
https://www.getsaral.com/features/influencer-outreach - SARAL Influencer Outreach Feature Page ↩↩↩↩↩
https://www.getsaral.com/pricing - SARAL Pricing Page ↩↩
https://www.suped.com/knowledge/email-deliverability/sender-reputation/what-are-the-best-practices-for-gmail-warm-up-limits-hourly-versus-daily - Gmail Warm-up Best Practices ↩↩