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Top 10 GRIN Alternatives for Your Ecommerce Store

GRIN is one of the most expensive influencer marketing tools available, here are a few options you might want to consider based on your needs.
Posted on
October 12, 2022
4 minute read
Betty Ganai
Customer Success at SARAL

GRIN is one of the most popular influencer management platforms that helps small, medium, and enterprise-level businesses increase sales. It offers APIs to allow businesses to integrate it with a range of e-commerce platforms such as Magneto, Salesforce, WooCommerce, and Shopify.

It helps brands to search for and recruit influencers active on different social media platforms and offers tools to run and track influencer marketing campaigns. However, GRIN isn’t the only influencer marketing solution out there.

There’s a range of such solutions that you can use for the same purpose. In this article, we’ll share the top 10 GRIN alternatives that you can use for your e-commerce store.

Top 10 GRIN Alternatives: At a Glance!

Source

1. SARAL

If you have a small business and are looking for a budget-friendly creator marketing tool, you can go with SARAL. It’s one of the most budget-friendly, simplest, and easiest-to-use online platforms that offers everything you need in an influencer marketing solution.

SARAL Relationships View

It allows you to find influencer contact information and run and manage your outreach campaigns. It allows you to create long-lasting and fruitful relationships with creators and turn them into your brand ambassadors. You can test this platform for free without needing to attach your credit/debit card and there are also no annual contracts.

Core Features

  • Find and contact influencers
  • Run and manage outreach email campaigns
  • Transparent and simple fee structure with a free trial
  • Import and manage creator lists
  • Creator management system
  • Automatic follow-ups functionality to remind creators to post

2. CreatorIQ

CreatorIQ is an AI-powered creator marketing platform that’s designed for medium and large businesses. It allows you to find influencers active on major social media platforms, form relationships, and drive more sales.

The platform also allows you to create and manage your influencer marketing campaigns. Additionally, you can also create your brand’s network and invite creators to join it. It’ll allow them to see your products and pick what suits their tastes.

Core Features

  • Massive database to search for influencers
  • Social CRM to manage influencer profiles
  • Influencer marketing campaign creation and management system
  • Detailed reports and analytics
  • Forecast features to predict the performance of your active campaigns

3. Dovetale

Dovetale allows you to create the application page of your brand and invite creators to join it. The platform also offers a detailed discovery tool where you can use different search filters to set search criteria. It helps you find highly relevant influencers for your brand to maximize your sales.

Dovetale also offers comprehensive reporting tools that you can use to monitor the performance of your short-term and long-term influencer marketing campaigns.

Core Features

  • Faceted search with a lot of filters such as keywords and hashtags
  • Discovery function to select social platforms of your choice
  • Tools to create your brand’s application page to invite influencers
  • Influencer marketing campaign management and monitoring

4. GroupHigh

GroupHigh is one of the best platforms to find relevant bloggers for your business. It allows you to find content creators interested in the type of products your brand offers and form partnerships with them.

The rich search mechanism of this tool allows you to search for creators using different filters, such as topic, location, social media presence, and reach.

You can contact creators using Twitter handles and emails and manage your conversations in a single place. You can also import your existing partners on this platform to manage them seamlessly.

Core Features

  • One of the biggest databases to search for bloggers
  • Current lists of bloggers and influencers can be imported into the system
  • Campaign management and monitoring features
  • Free trial with a fixed fee structure

5. Upfluence

Upfluence is designed for all types of businesses interested in influencer marketing. It offers a large database to search for creators, working on major social media platforms, for your brand.

The search function of the platform offers multiple filters to narrow down your search and find the most relevant creators. You can also use the platform to contact influencers and form, nurture, and manage relationships.

Core Features

  • Creator search and discovery
  • Relationship and campaign management system
  • Content review features
  • Automated recruiting features
  • Advanced reporting and analytics
  • Integration with e-commerce platforms

6. Traackr

Traackr is a data-driven platform that offers advanced tools for influencer marketing. It specializes in beauty brands and allows you to find and contact influencers and monitor how they’re performing.

It allows you to improve your social media presence, online store traffic, and sales using a team of influencers. Traackr also offers standard influencer marketing features such as campaign management and reporting.

Core Features

  • Specializes in beauty brands
  • Influencer discovery and relationship management
  • Marketing campaign management
  • Reporting and analytics

7. Klear

Klear is a user-friendly and simple influencer marketing platform. It makes it easy for small and medium-sized businesses to start their influencer marketing journey.

While the platform offers standard features, such as influencer search, relationship management, and campaign management, it specializes in influencer analytics.

The monitoring feature of Klear works as an analytics and social listing tool. It can monitor hashtags and mentions and helps the system to understand your brand so that you can find highly relevant creators.

Core Features

  • Campaign features are pretty basic
  • AI-powered influencer monitoring tools to find the best results
  • Basic Search and filtering options
  • A free version is available with limited features

8. Impact

The impact is all about building and managing your influencer partnerships. It offers all the tools you need from initiating contracts to making payments and everything in between.

The search function of the system is also great and allows you to use a wide range of filters such as topic, location, category, and competitor. There is also an AI function that suggests the best influencers based on your selected search criteria.

Core Functions

  • Handsome database of influencers
  • AI-based suggestions for the most suitable creators
  • Affiliate program if offered
  • Campaign management and monitoring

9. Mavrck

Mavrck is designed for large e-commerce businesses and offers many unique features. Instead of a search function to find influencers, this platform allows you to find creators among your customers.

Once an influencer signs up to your brand’s Mavrck page, the platform accesses their social data and provides you with information to determine how influential they can be.

There are also relationship and campaign management features to find out the current performance of your partners and campaigns.

Core Features

  • Large database to find influencers
  • Influencer relationship management
  • Tools to find the performance and potential of creators
  • Campaign management features
  • Content management features

10. HypeAuditor

HypeAuditor is an all-in-one influencer marketing tool that allows you to discover influencers and build long-lasting relationships. It has a massive database of creators active on major social media platforms and you can use it to find the most relevant influencers.

The platform also allows you to analyze the audience of the influencers and helps you make sure that you choose the best ones. From creating partnerships and relationship management to campaign management and reporting, HypeAuditor offers everything.

Core Features

  • Massive database to search for creators
  • Influencer relationship management tools
  • Easy-to-use platform
  • Campaign management
  • Reporting and analytics

Final Words

There are tons of influencer marketing solutions available in the market, making it difficult to choose the one that your brand needs. You don't always have to go for the most expensive option, as it might not be the best fit

We have discussed the 10 best alternatives to GRIN based on their features, pricing, and uniqueness. We hope it helped!